The same article points out that Porsche's U.S. sales results slid from 30,000 cars per year in 1986 to 4,500 in 1992, a fall that a company spokesman attributed to price increases used to cover currency problems from a weak dollar. But a little more digging might suggest the precipitous unit sales decline at Porsche in the referenced time frame followed not long after a disastrous effort to restructure the company's U.S. distribution system. Read the start of this Fortune Magazine article to get a feel for the turmoil that rocked the company across its entire U.S. dealer network (Porsche's Civil War With Its Dealers, David B. Tinnin, Fortune, April 16, 1984 v109 p63):
Shortly after Porsche swept the top places at
Ahh, how a little time provides the opportunity to re-write history and blame it all on currency problems!